PHOTO CAPTION: The Jamaica Tourist Board (JTB) continued its Luxury Bespoke Familiarization (FAM) experience in Montego Bay, with Virtuoso travel advisors transitioning from two memorable nights at Tryall (November 10–12) to the luxurious surroundings of Half Moon Resort, where the group is enjoying its final two nights, November 12–14, 2026.
Following their arrival and check-in, Victoria Harper (second right), JTB’s District Sales Manager for the Northeast USA, joined the visiting Virtuoso advisors for a photo opportunity with Shernette Crichton, (left), General Manager and Managing Director of Half Moon. Crichton made history in April 2026 when she became the property’s first female Managing Director, marking another significant milestone in her distinguished career and steady rise through the organization’s ranks.
As Jamaica continues to strengthen its position in the global luxury travel market, experiences such as this provide influential travel advisors with an opportunity to discover firsthand the island’s exceptional hospitality, bespoke experiences and world-class accommodations.